Enterprise Tag Manager
Trusted First-party
Data Collection
Seamlessly gather customer interactions across channels & platforms ensuring privacy compliance. Effortlessly share data with marketing partners, client or server-side.
Use Cases
GTM-ready server-side integration
Already using a client-side integration of GTM on your site or app? Need to move to server-side destinations? Take advantage of our Enterprise Tag Manager to do so.
Optimising Consent Rates
More consent means more consumer data. More consumer data means better targeting, better campaigns and better personnalization. In a few words : more ROI.
Cookie Keeper
Digital IDs are more challenged than ever. Keep on enriching customer profiles by maintaining a proper user identification .
Streamline Customer Data Collection
Leverage server-side & trusted first-party customer data for superior targeting and engagement effectiveness.
Omnichannel Data Sources
Collect interactions from all your customer channels such as Sites, Mobile Apps, PoS terminals or IoTs through robust data pipelines.
Manage & Share User Consent
Easily collect and utilize customer consent data across all experiences, and proactively ensure privacy with our advanced, integrated consent management tools.
Q/A made simple
Save hours of hard work and testing with our no-code Q/A features. Empower your dev team to focus on more added-value projects.
Transform, Enrich & Deliver Data
Enrich data coming from your sources using a comprehensive set of transformation scripts. Distribute them Server-Side to ad & analytics platforms.
Transform your Data without Tech Skills
Our No-code features transform customer data properties and enrich them with other sources like your CRM or a product catalog. Easily map them to match requirements per destination.
Control Data Delivery on the Fly
Detect & react to inaccurate data quickly and effectively to deliver clean and compliant data to your marketing platforms for improved targeting and conversions.
CAPI & Server-Side Destinations
Stream enriched data in your marketing ecosystem using 1200+ data destinations. Move to a better controlled environment with CAPI & Server-Side compliant destinations.
Ensure Uninterrupted Data Quality
Trust that your data collection is compliant. Our cutting-edge privacy monitoring dashboards and tools keep you on top of changing global privacy regulations & guidelines.
Manage Privacy Risks
Control the compliance of your data collection to evolving consumer privacy regulations & guidelines using our privacy monitoring dashboards & tools.
Monitor Data Quality in Real-Time
Automatically stream trusted, clean & compliant data in your marketing ecosystem. Our Live Event Inspector, is a no-code data controller to alert your team of data issues and errors.
Take Control on your Data
AI-powered advertising platforms often request extensive data from your customers, but not all of it is useful or necessary. Our server-side data control features, precisely adjust the data you stream to each destination.
